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LEGAL IZLE - WATCH LEGAL

Our campaign against Pirated TV users.

As an exclusive provider of Turkish TV Channels rights for over 20 years, we recently launched a campaign titled “Watch Legal” (Legal İzle).

We aim to remind Turkish TV viewers residing outside Turkey that watching pirated TV is an illegal act and could lead to penalties.

Our main message to the users is

“Watching Pirated TV is serious crime!

HAKAN LEGAL

Our man who says the truth!

Hakan is born and raised up in Germany. He is an auto mechanic and believes in getting far with decent work. He is in his early thirties, married with one child.

He feels that the use of illegal TV services destroys jobs and in the end only the quality of the services will suffer and you will be sawing off the branch you are sitting on.

He is a strong advocate for informing people that illegal TV offers are forbidden and in the end only cause harm.

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ZEYNEP LEGAL

Our international Lady for Legal Offers

Zeynep is born and raised up in London. She studied international marketing and is an avid traveler.

She can’t understand that people claim that legal Turkish TV offers are too expensive. The subscription fees vary between 6-10 Euro and the platform offer much more then just TV Channels. And at the end the customer has to pay much for pirated TV because they don’t last long.

She believes that if the people would know more about what the legal platforms offers, fewer people would use pirated TV.

WHAT PEOPLE FEAR WHEN THEY USE PIRATED TV!​

In order to create a campaign which raises awareness we needed to find out the most important information and asked the users…

“What are you most afraid of when you use pirated TV?”

OUR LEGAL IZLE - CAMPAIGN

Our campaign based on the results of our research

Fear of Punishment

By watching pirated TV, you become complicit in theft, with serious consequences varying from high fines to jail. To avoid fines take the legal road.

Disturbing Ads

Pirate broadcasters use all kinds of advertisements to monetize their free services. You’ll never know what will show up while watching illegally.

Bad Conciousness

Watching illegally means to be a partner in crime with thieves. It is not legal nor ethic! Don't punish a great movie instead of rewarding it.

Virus & Hacking

Pirate websites are minefields of viruses. To watch a TV series or football game broadcasts, choose legal options and your computer will be virus-free.

Bad quality

No pirated streaming site promises you quality service. Choose legal platforms to avoid loading problems and to watch with good quality.

FEAR OF PUNISHMENT & LANSMAN - MOTIFS

Watching pirated TV is a felony, and it may cost you over 1.000 €!

DISTURBING ADS - MOTIFS

Watching pirated TV is a felony, and your kids will see indecent stuff! 

VIRUS & HACKING - MOTIFS

Watching pirated TV is a felony, and you could look like a fool for getting a virus!

BAD QUALITY - MOTIFS

Watching pirated broadcasts is a felony!

Medit Mediterranean Media Rights GmbH Akazienstraße 3A, 10823 Berlin

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